Privacy Policy

1. Information We Collect

When you browse our online boutique or make a purchase, we collect the necessary information required to process your orders, provide customer support, and enhance your shopping experience:

• Personal Identifiers: Your name, phone number, email address, and delivery shipping address.
• Order Details: Items purchased, order history, sizes, color preferences, and customized measurement notes.
• Payment Records: Payment method selected, UPI ID, or transaction confirmation IDs. (Note: We never store your full credit/debit card numbers or CVV; all payments are processed through RBI-compliant, 256-bit encrypted banking gateways).
• Device & Browsing Data: IP address, browser type, device information, and pages viewed to optimize site speed and performance.

2. How We Use Your Information

We use the data we collect solely for genuine e-commerce and customer care purposes, including:

• Fulfilling, packing, and dispatching your clothing orders.
• Sending order confirmations, invoice receipts, and live courier tracking links via SMS and WhatsApp.
• Providing responsive customer support and processing size exchanges.
• Preventing fraudulent transactions and protecting website security.
• Sharing new collection launches and exclusive festival offers (only if you have opted in; you can unsubscribe at any time).

3. Payment Security & Data Protection

We implement stringent industry-standard security protocols to keep your personal data safe:

• 256-Bit SSL Encryption: All data transmitted between your browser and our store is fully encrypted via Secure Socket Layer (SSL) technology.
• Secure Payment Gateways: All online payments (UPI, Cards, NetBanking, Wallets) are handled directly by PCI-DSS certified payment processors.
• Restricted Access: Only authorized staff handling fulfillment and customer service have access to order shipment details.

4. Sharing with Trusted Service Partners

We only share essential information with reputable third-party logistics and technology partners necessary to complete your order:

• Courier & Delivery Partners: Sharing your name, delivery address, and phone number with logistics providers (e.g., Delhivery, Bluedart, Shiprocket) to ensure door-to-door delivery.
• Communication Services: Automated SMS and WhatsApp gateways for sending dispatch updates and OTP verification.
• Legal Compliance: If required by Indian law, law enforcement, or regulatory authorities to prevent fraud or protect legal rights.

5. Your Data Rights & Choices

As a valued customer, you have full control over your personal data:

• Access & Update: You can review or edit your personal profile information anytime by logging into your account.
• Marketing Opt-Out: You can unsubscribe from promotional messages at any time by clicking the unsubscribe link or replying "STOP" on WhatsApp.
• Data Deletion Request: If you would like us to delete your account or stored contact details, email our privacy team at sheetal.collection90@gmail.com.

6. Policy Updates

We may periodically update this Privacy Policy to reflect improvements in our services or changes in legal regulations. Any revisions will be posted immediately on this page with an updated revision date.